Monday, May 26, 2008

I Can Read Chinese

This weekend I was brushing my teeth. The toothpaste has a picture of a smiling guy with a bow tie and a top hat. I didn’t think too much of it. The toothpaste works and it was on sale.


I've been using it for a while but it wasn't until recently that I could recognize some Chinese words so while brushing my teeth I started looking at the words on the tube.



I could recognize the words "Man" and "Black". What? Yes, that's right, the toothpaste is called "Black Man Toothpaste". I had to ask someone if I was reading this properly. Surely, you couldn’t launch a blatantly racist ad campaign in a country as civilized as Taiwan. Turns out that you can and I have been unkowningly using racist toothpaste for months. No cavities though.


Black Man Toothpaste